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VibeXForge · Open Taxonomy
中文短视频病毒钩公开分类
Every Douyin / Xiaohongshu hook in our database maps to one of 12 archetypes. Each archetype is named, described, and tagged with the content categories that commonly use it. AI-classified at decode time. Open data, MIT licensed.
抖音/小红书的每一条 hook 都映射到 12 种 archetype 之一。每个 archetype 都有名字、描述、和常见内容类目标签。 拆解时 AI 自动分类。开放数据,MIT。
惊吓+反问
Open with a startling visual or claim, then flip it back on the viewer.
痛点直击
First 3 seconds describe a pain so specific the viewer thinks 'this is literally me'.
极速干货
'X 秒讲清楚 Y' or '1 分钟搞定 Z' — promises compressed value.
前后对比
Side-by-side or quick cut from 'before' terrible state to 'after' outcome.
反常识
Open with a statement that contradicts popular belief.
数字打榜
'X things' hook — promises a finite enumerable payload.
故事弧
Teaser of the dramatic moment then rewinds to 'let me tell you how I got here'.
权威背书
Lead with a credential or visible authority cue.
优越感/嫉妒钩
Show a lifestyle/result viewer wishes they had + nail it as actually attainable.
AI 操作显神
'I let AI do thing for me' / 'X tool used 30 days, results amazing'.
情感共鸣
Open with a quiet personal confession that builds intimacy.
争议钩
Polarizing stance designed to invite comment-section debate.
Chinese short-form video has dozens of hook patterns. Marketers have intuitions about which ones work, but no public dataset to validate against. B2B dashboards like 飞瓜 and 蝉妈妈 cost ¥3,000-30,000/year and give you aggregate metrics, not the underlying anatomy.
This page is the start of a different posture: third-party, receipt-based taxonomy that no platform owns. Every video decoded at vibexforge.com/tools/video-decode gets classified against the 12 archetypes by Gemini 2.5 Flash. As the dataset grows, we'll publish which archetypes actually correlate with high virality scores — Brier-audited.
The CSV is the source of truth. The TypeScript export in vibex stays synced. Skill users see the same taxonomy. If you find a hook pattern not on the list, propose a row in the skill repo.